Market segmentation is a premise that plays a core role in identifying, analyzing, and retaining customers most effectively. On the other hand, mistakes at this stage can lead to many serious consequences in later marketing strategies. So, how to understand market segmentation correctly? What is the basis for correct market […]
Daily Archives: October 1, 2024
6 posts
B2B is a familiar term used in business and is growing strongly with the trend of e-commerce. In this article, GOBRANDING will explore with you what B2B is , its characteristics and types of B2B models, and learn how B2B businesses can face challenges and maximize their profits and market […]
Understanding what VRIO is in strategic management, especially building sustainable competitive advantages, VRIO plays a powerful role as a tool for leaders. In addition, the content that GOBRANDING brings to you also clarifies the VRIO Framework and 3 groups of resources/capabilities that need to be evaluated before strategic planning . […]
Outbound Marketing is a traditional marketing strategy that aims to reach. And attract customers by delivering messages directly to the target audience through traditional and digital media. This method focuses on promoting products to a large number of consumers in the hope of gaining interest in their products. In this […]
5 Digital Marketing KPIs to Track to Ensure Better Revenue. In business, key performance indicators (KPIs) help you get an overview and evaluate your strategies to better adjust them. Measuring digital marketing KPIs is one of the fundamental tasks of a marketing team. Why ? Because digital marketing, more than […]
Если вы задаетесь вопросом, как извлечь максимальную пользу из ваших усилий по SMS-маркетингу, вы в правильном месте. Эта стратегия не просто эффективна — она как швейцарский армейский нож вовлечения клиентов: универсальна и на удивление рентабельна. Но вот вопрос на миллион долларов: действительно ли это дает желаемые результаты? Можете ли вы […]
