Through our SEO Agency Optimize 360 on the theme : How to improve your SEO Le Technical SEOwhich is an integral part of natural referencing, is essential for optimising the visibility of your website on search engines. Improving this component will help you attract qualified traffic and therefore increase your chances of conversion. This article outlines the main steps you can take to improve your technical SEO. Improving my technical SEO Analyse your keywords In a natural referencing strategy, the choice of keywords is crucial.

These terms are used by Internet users

To carry out their searches and must therefore be relevant. To select the right keywords for your business, you need to draw up a list of the Japan Mobile Number Database most popular expressions in your sector. Also take into account the competitive keywords that bring in a large volume of traffic for your competitors. Don’t hesitate to add to this list over time to refine your content strategy. Optimising your web content Content is kingThis is often said in the field of natural referencing. Quality content means first and foremost a text that is rich in information that is relevant to the web user and that is write with care.

Here are a few tips for optimising your web content

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Use keywords judiciously in your content, without overusing them. Take care to integrate them naturally, while avoiding excessive repetition. Structure your texts thanks to the HTML hierarchical headings (h1, h2, h3, etc.), short, airy paragraphs with bulleted orĀ  Japan WhatsApp Number List number lists, bolding of important expressions, etc. Write attractive meta descriptionsThis will encourage users to click on your site when it appears in the search engine results. Each meta-description must be unique and well filled in. Diversify content formats with articles from blogWebsites, landing pages, tutorials, videos, infographics, etc., to meet the varied needs of Internet users.

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